Using Social Media for Business

Description

This workshop introduces practical ways to use social media to support and grow a business. Students will learn how to choose the right platforms, create engaging content, understand what makes posts perform well, and build a consistent online presence without spending hours online. The session will also cover simple content planning, branding basics, and how to turn followers into customers.

The workshop is structured as a mix of short teaching sections, real examples, and practical exercises where students will plan content for their own business. There will also be time for questions and discussion.

This course is suitable for beginners and small business owners with little or no previous social media experience, as well as those looking to improve their current approach.

Tom Mason is an experienced communications and marketing professional. He has been working in the industry for over a decade and, over the course of his career, has supported a range of businesses in achieving their goals through social media. View Tom Mason's website:

Materials List

Please bring one of the following: laptop, tablet, or smartphone.

Please get in touch if you have any additional needs that would be helpful for us to know about, and we will try to arrange adjustments for you to better access the workshop. If you need to bring a carer with you, please let us know in advance so we can ensure there is enough space. Email us on admin@bristolfolkhouse.co.uk or call us on 01179262987.

Fees & Further Information

Fees

• You will need to have paid in full for your course or workshop to guarantee your place. We do offer an option to pay for your course or workshop in instalments, but you will need to have paid in full at least 14 days before your course or workshop start date to guarantee your place. The payment plan increments will depend on how far away the start date is. Courses and workshops are becoming increasingly popular, so please book early to guarantee your place.
• We do offer concession rates for anyone over 65, NHS staff (blue light cards), Students or claiming the benefits listed below. As we are a self-funded organisation we receive no financial support, in order to offer these rates.
• The concessionary rate is for those whose sole source of income is from a state benefit. We accept Universal Credit, Income Support, Job Seekers Allowance and Employment and Support Allowance. Please show a recent letter or statement stating your benefit when enrolling.

Refunds

• In the event that we have to cancel a course, we aim to inform you 2 working days before the start date, or at least 24 hours before a day workshop. If we have to cancel a course, then you will receive a full credit note or refund.
• If you wish to cancel your place you must inform us up to 14 days before the start date of your course or workshop. In this case you will receive a refund minus a 15% admin fee.
• If you give us less than 14 days notice, or your course or workshop has already started a refund will be not given.

Please see full terms and conditions for more information.

Latecomer

If a course has already started, please call the office as it may be possible to join after the start date. This may only be possible if the course is not already full, if it is not disruptive for the other students and you are aware that you have missed a percentage of the course and the tutor will not have time to catch you up. This will be at the discretion of the Folk House. We run our courses termly, so it might be best to start at the beginning of the course.

Levels

• You must be over 18 years old to attend a course or workshop at the Bristol Folk House.
• All our courses and workshops are non-accredited and will not receive a certificate for attending.
• We offer a range of courses at all levels and our tutors make every effort to accommodate your individual needs. Before choosing you may want to speak to the tutor to make sure the course is right for you. Please contact the office.
• To join all of our courses you must be able to follow written and verbal instructions and you may be invited to take part in group discussions. Please look at the rest of the course outline carefully to decide if you may benefit from any additional support to help you to take part in this class. Please contact the office if you require any further information.
• If you have a disability, learning difficulty or mental health issue which may affect your participation in your chosen course please contact the office prior to enrolling. If you will need to bring a career or support worker with you to the class, please inform the office when enrolling so we can make arrangements.

Access/ Parking

• Much as we would like to provide access for all, the Folk House has no level access or accessible facilities. This is something we are working on but it will take several years to complete - check our website for more details.
• We have no onsite car parking at the Bristol Folk House but there are many paid parking spots in the area. Please ask us for details on parking or see our website for more detail.
• We are on a busy bus route and have plenty of bike racks in our courtyard garden.